Country Liquor



Project Profile

  • Liquor made in India is categorized as beer, country liquor and Indian Made Foreign Liquor (IMFL).
  • Country liquor is made from a variety of raw materials and has different names in different parts of the country.
  • Indian Made Foreign Liquor, often abbreviated IMFL, is a term used to denote western-style hard liquors such as whisky, rum, vodka, 
    etc., which are manufactured in India.
  • It is used to differentiate them from indigenous recipes such as fenny, toddy, and arrack, which 
    are collectively called country liquor.
  •  Country liquor, the cheapest form of alcoholic beverages, could soon give consumers a different kind of kick.
  • Some locally available fruit fly lures such as molasses, sugar, country liquor, fresh date palm juice and fermented date palm juice were included as ‘bait components’ of the bait admixtures.
  • India’s country liquor (or arrack) industry, a commoditised and often chaotic business, is estimated at Rs 22,000 crore, with annualised volume sales of over 200 million cases.
  • At one point, the country liquor market was projected at 2.5 times that of the more visible and heavily branded IMFL industry, but has been yielding ground to the latter rapidly in recent years.
  • Country liquor continues to go strong in northern States like Uttar Pradesh, Haryana and Punjab, while Maharashtra is one of the bigger States in the west.
  • The standard characteristics of country liquor vary with the States, with its alcohol strength in Maharashtra at 42.8% like IMFL, but 36% in Uttar Pradesh where the purchasing power of the mass consumer is believed to be lower.
  • Country liquor, an unbranded, highly potent alcohol drink is produced by distilleries and sold through separate distribution channels.
  • There is also a thriving market for illicitly made country liquor.
  • The ratio of IMFL consumers to country liquor consumers would be around 1:5.
  • With the ban on country liquor, some consumers move into the IMFL segment, expanding the market.
  • In India, country liquor and IMFL cater for two quite different sectors of the liquor market.
  • Country liquor is consumed in rural areas and by low-income groups in urban areas.
  • India imported 12x70cl liquor worth USD 435,512 with total quantity of 55,350. France is the largest supplier of 12x70cl liquor accounting for imports worth USD 343,216 followed by United Kingdom and United Arab Emirates which exported 12x70cl liquor worth USD 76,424 and USD 14,191 respectively.
  • The country liquor market is regional market with small manufacturers spread across the country but is estimated to be around 2.5 times the IMFL market.
General Information
  • About Indian Made Foreign Liquor
  • Field Evaluation of bait components in attracting melon fly, bactrocera cucurbitae in sub himalayan foot hills of North Eastern India


  • Biochemical activity of selenium and glutathione on country made liquor induced hepatic damage in rats
  • Ethanol and alcoholic beverages
  • Study on Seed Germination and Growth Behavior of Brinjal Solanum melongena var.BR 112 in Admiration to Effect of C.M.L. (Country Made Liquor)
  • Study of effect of ethanol on antioxidant - vitamin A and C in rat liver


  • Method of purifying liquor
  • Toddy mixer package

Company Profiles

  • Company annual report - 2013 - 2014
  • Company performance 2014
  • Pioneer Company in Indian alcohol beverage industry -2014
  • List of companies 2011 - West Bengal
  • Company from Mumbai
  • Company from Goa
  • Company from Bangalore
  • Company from New Delhi
  • Company from Uttar Pradesh
  • Another company from Mumbai
  • Another company from Uttar Pradesh
  • Another company from New Delhi
  • Another company from Uttar Pradesh
  • Company from Puducherry


  • Consultancy from USA
  • Consultancy from India
  • Consultancy from Kolkata
  • Consultancy from Uttar Pradesh
  • Consultancy from Uttarakhand
  • Consultancy from New Delhi


  • Plant from Himachal Pradesh
  • Plant from Maharashtra
  • Plant from Mumbai
  • Plant from Puducherry
  • Plant from Uttar Pradesh


  • Liberalizing Liquor Trade in India - 2014
  • Exercise policy - 2014-2015
  • A Tipsy Liquor Policy
  • Country Liquor - The Excise Policy for the financial year 2010-11
  • Country Liquor 2012 - Excise Policy
  • Project - West Bengal - 2010
  • Proposed 200 KLPD Grain based Distillery, 15 KLPD Malt Spirit, Bottling of IMFL, Country
    Liquor & Co-Generation Power Plant of 10 MW - 2009
  • Notice Inviting Bids for the Selection of Consultant for preparation of a Detailed
    Project Report (DPR) and its implementation for sustained growth in manufacturing and trade of Country Liquor and Spiced Country Liquor in Bihar - 2010
  • Project description of country liquor


  • India Market exploration - 2012
  • Analysis of 2014- 2015 Imports of 12x70cl liquor
  • Alcohol use and Illness - 2000
  • Corporate Presentation - 2009
  • Liquor: Policy Changes Vital - 2008
  • A study 2008 on liquor market in Kerala
  • Strong presence in North Indian country liquor market - 2010
  • An overview of the beverages segment - 2007
  • Chandigarh distillers & bottlers 2007 report
  • Manufacturing norms for country liquor on anvil - 2011


  • Culture and alcohol use in India - 2015
  • Development of Projects for Prevention of Harm from Alcohol Abuse - 2002
  • 200 KLPD Grain Based Distillery, 15 KLPD Malt Spirit, Bottling of IMFL, Country Liqour & 10 MW Cogeneration Power Plant - 2009
  • Country profile 1998 on alcohol in India
  • Goa Rehabilitation Board 2011 report
  • Goan Feni – Our Scotch at last
  • Life in a Bottle: Country Liquor in a Drunken State - 2010
  • India: Assam Governance and Public Resource Management Sector Development Program 2009
  • State Excise Duties - 2000
  • State Excise, Entertainment and Luxury Tax - 2006
  • Department of tourism report - 2002
  • Rectified spirit shortage hits WB country liquor trade - 2009


  • Chandigarh Tender - 2015
  • Tender 2015-2016
  • West Bengal Tender - 2014
  • Chandigarh administration department of excise & taxation tender notice - 2011
  • IMFL Branch/Licences of Liquor
  • List of remaining retail sale country liquor vends, for which tenders are invited - 2010
  • Tender of NonAdhesive Labels
    For Country Liquor Nips with
    Multicoloured Printing - 2010
  • Tender notice for the wholesale supply of country liquor - 2011


  • Country Liquor Suppliers
  • Selling leads of country liquor